Category

Digital Marketing
dentist-marketing
When creating a marketing plan for your dental practice, you have to keep in mind that not many people enjoy their trip to the dentist. You’re much more likely to attract the attention of potential customers when they have a pre-existing need for your service, and this should feed into your marketing. Here we’ll discuss...
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marketing-gyms-in-manchester
If you get your marketing right, your fitness business should flourish in this new digital world. Typically, gyms have access to great in-house video content, inspiring success stories and growing email lists of subscribers & member referrals. This is all fantastic stuff, but it does mean a lot of gyms get stuck using the same...
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Welcome to London Town – a place notoriously difficult for running & optimising successful PPC campaigns. Assuming you know the basics of Pay-per-Click advertising, let me cut straight to the chase and tell you why picking the right London keyword negatives has never been more important: London has some of the best digital marketers on...
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Conversion Rate Optimisation (CRO) is quickly becoming one of the most important weapons in the digital marketing arsenal. In this article, we are going to look into which industries need a CRO specialist & the types of websites who would really benefit from CRO. If you are new to this, here is the CRO definition...
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This article is all about exposing the fundamental reasons why YouTube Ads are an undervalued marketing strategy and will continue to be right through 2020. A lot of businesses who have never advertised on the platform before have the misguided view that it’s an expensive channel to get your message out there. Yet the truth...
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